Consumer Perspectives on Internet Banking

Consumer Perspectives on Internet BankingResearch reportProject titleSomeMG2 problems about meshing deposeing and consumers perspectives on internet bankingMG3.IntroductionSimilar to the adopting of automatic teller machine, pay attention to economics change , coupled with advancements in technology, banks begin to think their consumption of traditional branches over again and are looking at online banking operate as the next untried technology to reduce costs while of importtaining or enhancing services to the customerMG4. However, whether all of sight want to use internet bankingMG5. A series of factors, such as the security measure of personal data, the difficult of using the internet and others are sure to mutant an historic role in consumers attitude to internet banking. In this paperMG6, i try to investigate the factors that affect an individuals decisions to use online services and some problems that internet bankingMG7 has met by far.Critical Review of literatureS ecurity for internet bankingMG8While it is acknowledged that Australian banks have a great rule book related to security of customer development, surveys shows that individual who using internet banking are weary about privacy issues such as data or figure collected by hackers, whether personal information could be disclosure and use. Therefore, security is a big issue and it should be focus on. And haw to solve lessening the risk of security?According to NOIEMG9, the security protections offered by banks and which customers participate should includecareful reference to their Web sites in their publicationVerification by the use of digital certificateEvidence of security protection displayed on the screenProtections of PINs and passwordsOn-screen and mouse operated keypads for sensitive informationVirus protectionAt least 128-bin encodingFirewall implementationStated limits to customer liability for unauthorised use of access codesIn fact, the security framework has been inves tigatedMG10.According to LabuschangeMG11, a developed framework for security is consists of a defined six- tincture process.Step1. List all the security requirements for an internet banking environment in general.Step2. Identify all participants and stakeholders involved in the internet banking process.Step3. Break consume transaction into different autonomous actions.Step4. Map these identified actions on to the participants involved, which serve as o model for the internet banking.Step5. Use the information obtained in step 4 to determine the security requirements for a secure internet banking environment.Step6. Use these security requirements to develop the security architecture, comprising suitable security procedures, mechanisms and policyMG12.And it alsoMG13 says Internet banking including three main areas of security which are the the users computer, banks and the internet ,Actually, i think mobile should also put into because nowadays , mobile phone is also a functional dev ices which green goddess also conduct many applications including e-banking. And many hackers have transfer their attention to the mobileMG14.Individuals perspectives on internet bankingAbove all, we female genitalia see that the security of internet play an important role on peoples decision to choose internet banking. However, if it is the most important terra firma which affect people to use internet banking and if people still trust internet bankingMG15.Actually, the following table embedded within the trust model can ensure the perspective of an individual about the issue of trust .MG16On the other hand, some studies haveMG17 investigated other factors why individuals select a specific bank. of the essence(predicate) consumer selection factors include convenience, service facilities, reputation and interest rates. According to DelvinMG18 , customers spend less time on activities such as go to a bank and thereforece they want more convenience and accessibility.According to International Journal of Customer Studies, although the Internet is becoming more and more popular, it is still a new products to which lead to distrust by customers. It has six hypotheses of the customers attitude to internet banking.H1.speed of transaction of electronic delivery channels provides a competitive favor for themH2. Difficulties in the use of the new technology prevent some customers from using it.H3. Many people believe that the traditional banking system work well and therefore the online presence of the bank is characterized as non necessary.H4.Internet banking costs include those associated with Internet as well as bank costs and charges. Cost influences consumers attitudes towards electronic services.H5. concourse who use electronic banking services have a higher education level than others. Education may be another factor that is characterized as important in a customers decision to use or not to use online services.H6. Many people complain about the omit of information concerning the new electronic channels that financial institutions use today.In conclusion, it identified that the most significant factors that affect the customers decisions are security, individuals age, the difficulties of using internet, the lack of information concerning products and services provide to customers. Factors such as the speed of transactions or the cost of using the internet have little impact on an individuals decision.Actually, with the development of technology, the use of internet is no longer a problem, as increasing number of people own their pc and take over to use computer and internet. In addition, the information which can provide to customers by electrical channels such as email or message.MethodologyI will use data collectionMG19 to analysis why people choose internet or not use it and i will do a survey research because this kind of research is determined as the systematic collection of data in order to explain or forecast the behaviour s and decisions of a certain population.Furthermore, i will use a generalized regression model and tried to estimate the probability of an individual using or not using internet banking. This kind of methodology is to determine the important factors that affect an individuals decision to use or not to use internet banking.Research planMG20ReferencesMG21Department of Management Science Technology, Management Sciences Laboratory, A whences University of Economics Business, Athens, Greece,2006Bomil, S. Ingoo, H. (2002) Effect of trust on customer acceptance of Internet banking. Electronic vocation Research and Applications, 1, 247263.Dobson, A. (2002) An Introduction to Generalized LinearModels, 2nd edn. Chapman Hall, London.Kambil, A., Kamis, M., Koufaris, M. Lucas, C.H. (2000) Influences on the corporate adoption of web technologyDamien HutchinsonMatthew Warren, (2003),Security for Internet banking a framework, Logistics Information Management, Vol. 16 Iss 1 pp. 64 73Understan ding Security in Consumer Adoption of Internet Banking 293-306. CrossRefNormalini M. K., T. RamayahUnderstanding Security in Consumer Adoption of Internet Banking 685-698. CrossRefMG1Your title is very vague. Need to get hold of it more foc utilise.Your introduction is very vague. What is your main question?In your literature section. You are just listing different studies. Need to make some links and also why you have chosen them.Need to work on your writing skills.Learn Harvard method of referencing.Try to look at the examples that Tesfa has left on your courses Moodle site.MG2Need to be more specific. Issues and concerns with internet baking ..MG3Which country, what is your time periodMG4Your first sentence is very long and confusing. Break it down to at least two sentences and clearly state what you intend to say. You are talking about the background?MG5IncompleteMG6researchMG7which country and where. If you are looking at consumer behavior then it does vary from country to co untry location to location and different groups.MG8It would be better to state which range of theories or models you are going to look at, then try to develop different components such as security and others.MG9Publication date Need to use Harvard in-text referencing.MG10Incomplete, not clear what you meanMG11Year of publicationMG12Why have you used these two models/theories? How would they help you?MG13Who says?MG14This section is very confusing and muddled. It looks as if you can just copied a section from a textbook. You need to link it to your research question.MG15incompleteMG16where is the spring? Very poor referencing.MG17Name themMG18Year of publicationMG19This doesnt make sense. Dont just copy from textbooks.MG20Where is your word count?MG21Learn to use Harvard method/style of referencing